Experienced B2B Customer Insights Senior Manager – Driving Business Growth through Data-Driven Strategies and Customer-Centric Insights

Introduction to blithequark At blithequark, we are passionate about harnessing the power of data and customer insights to drive business growth, inform strategic decisions, and stay ahead of the competition. As a leader in our industry, we recognize the importance of understanding our customers' needs, preferences, and behaviors to deliver innovative solutions that meet their evolving expectations. Our commitment to customer-centricity has enabled us to build strong relationships with our clients and establish ourselves as a trusted partner in the B2B space. About the Position We are seeking an experienced B2B Customer Insights Senior Manager to join our team at blithequark. As a key member of our Business Group, you will be responsible for uncovering and creating actionable insights that drive strategies, business decisions, and competitive advantage. This role involves designing and executing custom research to influence product development and marketing strategies, while serving as a trusted advisor to our Business Group. If you have a passion for data analysis, market research, and customer insights, and are looking for a challenging and rewarding role that offers opportunities for growth and professional development, we encourage you to apply. Key Responsibilities Conduct research and analysis to uncover valuable information and translate it into clear, actionable recommendations that inform business decisions and drive growth. Build strong relationships with stakeholders, offering guidance and expertise on market trends, customer behavior, and competitive landscape to ensure that our business strategies are informed by customer insights. Work closely with teams across the Business Group organization, such as marketing, product development, CX, and design, to align research with business goals and ensure that customer needs are considered in decision-making. Communicate research findings compellingly and persuasively, using data visualization and storytelling techniques to engage stakeholders and drive business outcomes. Advocate for the customer's perspective, ensuring that their needs and preferences are considered in decision-making and that our business strategies are customer-centric. Contribute to the development of marketing and product strategies, identifying opportunities for growth and innovation and providing actionable insights to inform business decisions. Possess strong business acumen and the ability to translate data into actionable insights that drive business outcomes and growth. Essential Qualifications To be successful in this role, you will need to have: A Bachelor's degree or four or more years of work experience in a related field, such as market research, business analytics, or customer insights. Six or more years of relevant experience in B2B customer insights, market research, or a related field, with a proven track record of delivering actionable insights that drive business growth and inform strategic decisions. Experience designing research for and conducting quantitative market/survey research with hard-to-reach business decision-makers, with a strong understanding of research methodologies and data analysis techniques. B2B research experience, with a deep understanding of the complexities and nuances of B2B markets and customer behaviors. Ability to independently translate business needs and objectives into the appropriate research design and actionable insights, with strong analytical and problem-solving skills. Preferred Qualifications While not essential, the following qualifications are highly desirable: An advanced degree in Market Research, Social Sciences (e.g., Psychology, Sociology, etc.) or Business (e.g., economics, MBA, etc.) or a certification in Market Research (e.g., UGA, etc.). Experience in conducting research with business decision-makers in the technology or telecoms category, with a strong understanding of the industry trends and dynamics. Experience at or working alongside a market research agency or related vendor, with a strong understanding of research methodologies and data analysis techniques. Experience managing agency vendor relationships, including scoping, budgeting, data quality, and timeliness, with strong project management and communication skills. Strong analytical and data interpretation skills, with the ability to translate complex data into actionable insights and recommendations. Strong communication skills, with the ability to translate complex concepts into actionable insights for non-technical stakeholders and to communicate research findings compellingly and persuasively. Ability to work independently and as part of a team, with a strong collaborative mindset and a willingness to contribute to the development of marketing and product strategies. Experience with marketing communications on linear TV, mobile, digital, and social media platforms, with a strong understanding of the role of marketing in driving business growth and customer engagement. Skills and Competencies To be successful in this role, you will need to possess the following skills and competencies: Strong analytical and problem-solving skills, with the ability to translate complex data into actionable insights and recommendations. Excellent communication and interpersonal skills, with the ability to communicate research findings compellingly and persuasively to stakeholders. Strong business acumen, with a deep understanding of business operations and the ability to translate data into actionable insights that drive business outcomes and growth. Ability to work independently and as part of a team, with a strong collaborative mindset and a willingness to contribute to the development of marketing and product strategies. Strong project management skills, with the ability to manage multiple projects simultaneously and to prioritize tasks and deadlines effectively. Career Growth Opportunities and Learning Benefits At blithequark, we are committed to the growth and development of our employees. As a B2B Customer Insights Senior Manager, you will have access to a range of career growth opportunities and learning benefits, including: Professional development training and education, with opportunities to develop new skills and to stay up-to-date with the latest industry trends and methodologies. Mentorship and coaching, with opportunities to work with experienced professionals and to develop your skills and expertise. Opportunities for career advancement, with a range of roles and opportunities available across the organization. A collaborative and dynamic work environment, with a strong team culture and a willingness to innovate and experiment. Work Environment and Company Culture At blithequark, we are proud of our company culture and our commitment to our employees. Our work environment is collaborative and dynamic, with a strong team culture and a willingness to innovate and experiment. We offer a range of benefits and perks, including: Health and wellness benefits, with access to a range of health and wellness programs and resources. Short-term incentives, with opportunities to earn bonuses and rewards for outstanding performance. 401(k) Savings Plan, with opportunities to save for retirement and to plan for your financial future. Stock incentive programs, with opportunities to earn equity and to participate in the growth and success of the company. Paid time off, with opportunities to take time off and to recharge and relax. Parental leave, with opportunities to take time off and to care for your family. Adoption assistance, with opportunities to adopt and to build your family. Tuition assistance, with opportunities to develop new skills and to pursue further education. Compensation, Perks, and Benefits We offer a competitive compensation package, with a range of perks and benefits that recognize and reward your contributions to the company. Our compensation package includes: A competitive salary, with opportunities to earn bonuses and rewards for outstanding performance. A range of benefits and perks, including health and wellness benefits, short-term incentives, 401(k) Savings Plan, stock incentive programs, paid time off, parental leave, adoption assistance, and tuition assistance. Opportunities for career advancement, with a range of roles and opportunities available across the organization. A collaborative and dynamic work environment, with a strong team culture and a willingness to innovate and experiment. Conclusion If you are a motivated and experienced B2B customer insights professional looking for a challenging and rewarding role that offers opportunities for growth and professional development, we encourage you to apply for this exciting opportunity at blithequark. As a B2B Customer Insights Senior Manager, you will play a key role in driving business growth and informing strategic decisions, and you will have access to a range of career growth opportunities and learning benefits. Apply now to join our team and to contribute to the success of blithequark.