Consumer Insight Analyst
About the position Responsibilities • Support WDW Visitation Research by processing, analyzing, and reporting data from various sources. • Understand guest behaviors of those visiting the WDW Theme Parks. • Identify demand drivers and revenue opportunities to inform long-term strategies. • Maximize the guest experience across Theme Parks, Water Parks, Resorts, and Disney Springs. • Translate data into actionable insights and create compelling presentations. Requirements • 1+ years relevant experience in market research, business analytics, or strategic planning. • Experience in quantitative research design, analysis, and interpretation. • Proficiency in data analytics, including management and manipulation of large data sets using statistical software (e.g., SAS, SQL, SPSS). • Strong proficiency in Microsoft Excel for developing and manipulating complex spreadsheets. • Ability to effectively translate data into actionable insights and create presentations using PowerPoint. • Critical thinking skills to navigate complex business challenges. • Excellent written and verbal communication skills. • Ability to manage multiple projects simultaneously. • Demonstrated strong work ethic and high intellectual curiosity. • High attention to detail and accuracy. Nice-to-haves • Familiarity with Walt Disney World Resort business and guest experience. • Experience in theme parks, hospitality, or entertainment industries. • Experience with Tableau for creating visualizations. • Hands-on experience with Snowflake, Python, and/or R. Benefits • Flexible work options, including remote work on Fridays.