HubSpot Automation Specialist – Email Bounceback & CRM Hygiene Setup (Contract)
Location: Remote
Engagement: Contract / Project-based
Estimated Duration: 10–25 hours (with potential ongoing work)
Tools: HubSpot, Gmail (Google Workspace), Automation / APIs
Project Overview
We are seeking an experienced HubSpot Automation Specialist to design and implement a system that automatically updates HubSpot contact records based on email bouncebacks and auto-replies from outreach campaigns.
Our goal is to maintain a clean, accurate CRM that reflects real-world changes such as:
Contacts who have left an organization
Retirements
Out-of-office responses
Automated replies that redirect to a new contact
This role is not data entry or basic HubSpot setup — we are looking for someone who understands CRM automation, email parsing, and workflow logic.
Scope of Work
The selected contractor will:
HubSpot Configuration
Create custom contact properties (e.g. Email Status, Confidence Score, Replacement Contact)
Build HubSpot workflows that:
Detect hard vs soft bounces
Identify out-of-office replies
Flag suspected job changes or retirements
Stop outreach to invalid emails automatically
Trigger tasks or notes for follow-up
Gmail Integration / Automation
Configure Gmail-based automation (native, Zapier/Make, or custom script) to:
Monitor inbox for bouncebacks and auto-replies
Parse message content for key phrases (e.g. “has left the company,” “please contact”)
Extract replacement contact details when available
Sync parsed outcomes back to HubSpot (update records, create notes, create new contacts if appropriate)
Logic & Classification
Implement keyword-based or rule-based logic to distinguish:
Hard bounce vs temporary issue
Out-of-office vs permanent departure
Retirement vs job change
Ensure automation is conservative and audit-safe (no accidental overwrites)
Testing & Documentation
Test workflows with real-world examples
Provide clear documentation:
How the system works
How to adjust keywords and rules
What remains manual vs fully automated
Required Experience
Please apply only if you have direct experience with:
HubSpot CRM (Workflows, Custom Properties, Email Events)
HubSpot + Gmail or Google Workspace integrations
Automation tools (Zapier, Make, custom scripts, or HubSpot APIs)
Parsing email content or handling bounce/OOO logic
CRM hygiene and lifecycle management
Strongly Preferred
Experience cleaning or maintaining B2G / government-focused CRMs
Familiarity with HubSpot APIs
Experience with enrichment tools (ZoomInfo, Apollo, Clearbit, etc.)
Ability to explain technical decisions in plain English
Deliverables
Fully functional HubSpot automation for email bouncebacks and auto-replies
Gmail-to-HubSpot integration (tool-based or scripted)
Written setup guide and workflow diagrams
Optional: recommendations for ongoing optimization
How to Apply
Please include:
A brief description of similar HubSpot automation work you’ve done
The tools or approach you would use for this project
Confirmation that you’ve worked with email bounce handling before
Applications without relevant HubSpot automation experience will not be considered.
Why This Project Is Interesting
This is not a one-off task. If successful, there is potential for:
Ongoing HubSpot optimization work
CRM analytics and reporting
Additional automation projects tied to sales and outreach
Apply Now
Apply Now