Experienced Senior Marketing Analyst – Data-Driven Decision Making and Strategic Growth at blithequark

Introduction to blithequark At blithequark, our mission is straightforward: to connect individuals with incredible local businesses. Whether you're searching for an extraordinary pizza spot or the best specialist in your area, we know just the place. As a leader in the industry, blithequark is committed to driving growth and innovation through data-driven decision making. We're looking for a talented Senior Marketing Analyst to join our team and help drive marketing decisions that support continued revenue growth. Job Overview In this exciting role, you'll join the growing Exhibition Marketing Team at blithequark, a cross-channel team that drives consumer and business growth through various marketing channels, including email, paid advertising, web marketing, brand, social, SEO, ASO, and more. Your daily responsibilities will range from advising marketing profiles of high-value clients to testing and analyzing the effectiveness of new campaigns. You'll collaborate with partners, including senior leaders, across different functions to provide a data-driven perspective on marketing decisions. Key Responsibilities Collaborate with partners to understand core requirements and leverage your expertise to develop flexible solutions that anticipate future needs and scalability Become an informed authority on blithequark's marketing metrics and relevant data sources Utilize analytical tools (Tableau, SQL, etc.) to support analytical and reporting capabilities Identify significant, data-driven insights to improve business performance Build and maintain reporting for marketing KPIs and set goals for different drives Identify valuable opportunities to enhance or add to existing views of data, resulting in better resources for extracting learnings Exercise sound business judgment and influence the direction of blithequark's business by directly working with and presenting results to cross-functional teams Essential Qualifications To succeed in this role, you'll need: 3 years of relevant business experience handling analytical problems and deriving insights using quantitative methodologies Experience at a consulting firm, investment bank, or private equity store, or analytical role at a high-growth B2C or marketplace tech company Proficient active analytical skills, including SQL, advanced Excel modeling, and Tableau dashboard building required Business acumen and a passion for marketing strategy, customer segmentation, and customer growth Understanding of statistical significance and experience with A/B testing and experimentation for web or software Outstanding problem solver with the ability to pivot between detailed data and high-level insights to drive decisions Proactive collaboration and communication within your team and cross-functional groups Preferred Qualifications While not required, the following qualifications are preferred: Advanced degree in a quantitative field, such as mathematics, statistics, or computer science Experience working with large datasets and data visualization tools Knowledge of machine learning algorithms and statistical modeling techniques Experience with cloud-based data platforms and data warehousing Career Growth Opportunities and Learning Benefits At blithequark, we're committed to helping our employees grow and develop in their careers. As a Senior Marketing Analyst, you'll have access to: Ongoing training and professional development opportunities Mentorship from experienced leaders in the industry Opportunities to work on high-impact projects and drive business growth A collaborative and dynamic work environment that encourages innovation and creativity Work Environment and Company Culture At blithequark, we believe that diversity is a statement of all the unique qualities that make us human: race, age, sexual orientation, gender identity, religion, disability, and education – and those are just a few. We recognize that diverse backgrounds and perspectives strengthen our teams and our product. The foundation of our diversity efforts is closely tied to our core values, which include 'Playing Well With Others' and 'Authenticity.' Compensation, Perks, and Benefits As a blithequark employee, you'll enjoy a comprehensive compensation package that includes: Competitive salary and bonus structure Full medical, vision, and dental benefits (100% paid employee-only coverage) Up to 14 weeks of parental leave Monthly wellness stipend Work-from-home reimbursement Flexible spending account 401(k) retirement savings plan Employee stock purchase plan Conclusion If you're a motivated and talented marketing professional looking to drive growth and innovation, we'd love to have you apply for this exciting opportunity at blithequark. Don't miss out on the chance to join our dynamic team and contribute to the success of our company. Apply now and take the first step towards a rewarding and challenging career at blithequark!